Here is the advertisement for Velveeta
that Chris showed us in our last class.
that Chris showed us in our last class.
October 23rd
Tomorrow, your team must have 5 logo ideas to present.
We will meet with Chris in room 121. Today, rehearse how
you will present your logos.
We will meet with Chris in room 121. Today, rehearse how
you will present your logos.
October 21st
Work on your team name and 5 options for a logo today and tomorrow.
Your warm-up for today is to explain the difference between a "gif" file
and a "jpeg" file.
Your warm-up for today is to explain the difference between a "gif" file
and a "jpeg" file.
October 14th
Who is Malala Yousafzai? Listen to what she
says on this clip from the John Stewart Show.
says on this clip from the John Stewart Show.
October 11th
In your notebook, list 20 things about
Nice Ride that you find here.
Nice Ride that you find here.
October 10th
Describe this website. Could you do anything
like this for your agency logo?
By the end of class today, turn-in your agency
name and logo. (Turn-into the "Brandlab"
folder on "Artshare")
like this for your agency logo?
By the end of class today, turn-in your agency
name and logo. (Turn-into the "Brandlab"
folder on "Artshare")
October 9th
October 4th
In your notebook, reflect on some of the
things you've learned from working with
Christopher Howe. What do you think
has been most important?
things you've learned from working with
Christopher Howe. What do you think
has been most important?
October 2nd
Examine this website. Do you notice anything
that would useful? Explain what and why in
your notebook.
that would useful? Explain what and why in
your notebook.
September 30th
Examine the artwork of Johan Thornqvist
here. How are these images made?
here. How are these images made?
September 27th
Examine this website about color. What
are some applications in advertising that
you might use this for?
are some applications in advertising that
you might use this for?
September 25th
"Jordan now goes Green" Read the article handed out
in class yesterday and answer the following questions:
- What does it mean to "go green"?
- What was the Under Armour new product?
- What was the controversy surrounding Under
Armour?
- How did Under Armour improve their sales?
in class yesterday and answer the following questions:
- What does it mean to "go green"?
- What was the Under Armour new product?
- What was the controversy surrounding Under
Armour?
- How did Under Armour improve their sales?
September 23rd
What is the difference between vector-based images
and pixel-based images? Read about it here, then go
through the handout on your own.
and pixel-based images? Read about it here, then go
through the handout on your own.
September 20th
This past week you've been analyzing advertisements.
Examine the ads below, 1-5, and describe each one;
- What is the message?
- Is there a problem with the ad? If so, what is the problem?
When you are finished, please turn-in your notebook for grading.
Dates for NB#2 are 9/9, 9/11, 9/13, 9/16, 9/18 & 9/20.
Examine the ads below, 1-5, and describe each one;
- What is the message?
- Is there a problem with the ad? If so, what is the problem?
When you are finished, please turn-in your notebook for grading.
Dates for NB#2 are 9/9, 9/11, 9/13, 9/16, 9/18 & 9/20.